The Mobility is the focal point of the fifth phase of the European project Erasmus + IN.K.A.M.S. and it took place in the last few days (from 1st to 5th April), with Movie Education as its focus.
The partners from Bulgaria, Poland, Spain, Slovenia and Italy met in Italy hosted by the UNIVPM – Università Politecnica delle Marche in its offices in Ancona and San Benedetto del Tronto, for an intensive session on innovative education methodologies stimulating skills and professional behavior, in particular on integration between traditional teaching methods, typical of university institutions, with experimental methodologies based on “edutainment”.
On meeting days the partners shared the storytelling and movie education methodology, creating the first laboratories on the subject, also finalizing the methods of implementation, verification and dissemination. Following various training sessions by members of the Italian University team and one by Roberto Gagnor, screenwriter at Disney Italy and a storytelling expert, the partners were involved in a movie education laboratory together with the Italian students of the Università Politecnica delle Marche headquarters of San Benedetto del Tronto, which allowed to experiment didactics and the methods of movie education.
The third transnational IN.K.A.M.S. project meeting is just taking place in Sofia these days. November 22nd-23rd this international group gathered in Sofia to work on the development of this innovative project.
The IN.K.A.M.S. – International Key Account Management & Sales project co-funded by the Erasmus+ Program of the European Union aims to realize, pilot, disseminate and systematize a new University-based learning program focused on International Sales & Key Account Management, enables the development of International Sales and Key Account Management skills, with innovative, interactive modes that are adaptable to business and individual needs.
The project is based on the premise that business people are the second most demanded profession anywhere, according to international employment agencies. However, only 5% of university marketing courses take into account the field of sales. Instead, the project team explains that these knowledge and role provide 40% of the added value in the relationship with the client.
The IN.KAMS project involves is made up of eleven partners from five European Union countries, between universities and chambers of commerce, and is led by the Politecnica Università delle Marche, Italy.
The bulgarian partners involved are UNWE and ITPIO.
The work they have undergone in the last months, since the last meeting in Spain, is the development of augmented reality video lessons, to complete a multimedia platform that will allow to enrich university education with diverse sources and methodologies, to complete and strengthen the international sales and key account management skills.